Stepping out Essay Example | Topics and Well Written Essays - 500 words

Stepping out - Essay Example n expressing their desires.  It should not be surprising then that quite a majority of females have once had these desires without the public knowledge, which makes them either lesbians or bisexuals. Recent studies have also indicated that the contemporary society is getting more comfortable with the concept of lesbianism and homosexuality, (Schroeder 5-6) as opposed to several years ago. Lesbians have a right to pursue their feeling just as anybody else, and their sexual orientation is purely informed by the fact that females are emotional beings. Many lesbians have developed their sexual orientations because of both physical and mental reasons (Walker et al 391). Traditionally, women have felt a need to have much more satisfying relationships that are based on trust, love and understanding. However, this  has not been gotten in heterosexual relationships as many women consider them unsatisfactory; females understand each other’s needs more than men do. Because of this disconnect, females tend to turn to fellow females for emotional and sexual gratification. Given that sexual orientation is discovered rather than decided at birth, it must be understood if a female’s sexual orientation is towards fellow females than towards males as is the norm, accepting one’s sexuality is more helpful than denial as it may lead to multiple psychological problems. For instance, the stigmatization of lesbianism may cause psychological trauma to lesbians, which has far reached repercussions in their later lives (Hilton and Szymanski 292-293). In this regard, lesbians must be given the love and support of family, friends and society without discrimination; moreover, it should also be acknowledged that lesbianism does not destabilize the norm of heterosexual relationships in any way as opposed to the fears of those who reject it. Lesbianism in any case should be looked at as an alternative form of relationship to females, rather than being ostracized in society. Lesbians have

Rebecca Walker Short Biography Essay Example for Free

Rebecca Walker Short Biography Essay Rebecca Walker is a writer, philanthropist, feminist, and mother. She is the daughter of Alice Walker, who was also a famous feminist and writer. Growing up with a mother who was an active radical feminist heavily influenced her ideologies, although she states in her autobiography that she disagrees with many of Alice Walker’s more radical views. She has worked as a consultant on cultural diversity and gender roles for businesses like Sony, Microsoft, and JP Morgan. Rebecca Walker was born November 17, 1969 in Jackson Mississippi to Alice Walker and her husband Mel Leventhal, and Jewish American Lawyer. Her parents divorced when she was eight and she spent her childhood moving back and forth between her mothers home in San Francisco in a predominantly African American neighborhood and her Fathers home in New York in a Jewish neighborhood. While Walker was staying in San Francisco, she spent most of her time being looked after by relatives or neighbors because her mother was frequently away working in the feminist movement. Walker had the drive and determination to be able to receive an excellent education. She was able to receive an education at a private high school, the Urban School of San Francisco. She graduated from Yale University in 1992. In the same year, she helped found the Third Wave Foundation, a women’s leadership and activism organization. During her career as a writer, Walker has written in the subjects of gender roles, racism, sexism, politics, sexual orientation, and third wave feminism. In her autobiography Black, White, and Jewish: Autobiography of a Shifting Self she speaks about her parents’ divorce and how her bisexuality, and her biracial and bicultural heritage has affected her life. Walker had also been a contributor to several magazines and other publications. In her book To Be Real: Telling the Truth and Changing the Face of Feminism, Walker talks about her feminist views and call out her mother’s generation of feminists for â€Å"for denigrating men and encouraging women to seek independence whatever the cost to their families. † (Walker 1995). Walker became an active member of the feminist movement in 1992 shortly after she graduated from Yale. She helped co found the Third Wave Foundation Walker speaks at universities and conferences about multiculturalism, equality, intergenerational cooperation, and third–wave feminism. Walker says that the goal of third-wave feminism should not be to raise women above men, as she said her mother believed should be done, but to seek true equality for all people. Her books explained that feminists also need to work towards equality for other people in need like victims of racial discrimination and those living in poverty. As an adult, Rebecca Walker became estranged from her mother. The two frequently disagreed over Rebecca’s ideologies, which were not as radical as her mother’s. In 2004, Rebecca and her partner Choyin Rangdrol, a Buddhist teacher, had their first son Tenzin when Rebecca was thirty five years old. In 2007, Walker published her book Baby Love: Choosing Motherhood After a Lifetime of Ambivalence. Walker encourages feminists to pay attention to their age and not to miss out on the opportunity to be a mother and states the fact that she regrets waiting so long herself, as she is now unable to have second child. She argues against radical feminist ideas that motherhood is a burden to women and instead calls it a blessing. Walker has received many awards for her writing and for her activism work. She has received the â€Å"Feminist of the Year† award, the â€Å"Woman of Distinction† award, and the â€Å"Women Who Could be President† award. Her autobiography Black, White, and Jewish: Autobiography of a Shifting Self was given the Alex Award by the American Library Association.

Dead Trees and the Dead Wood Cycle

Dead Trees and the Dead Wood Cycle Introduction A common misconception about forest would be that a â€Å"healthy forest† should have only have trees that are alive or growing. This â€Å"healthy† forest should be rid of dead trees as they would cause harm to the forest and/or perhaps spread disease of sorts. This misunderstanding originated from our lack of understanding of forests and trees. Dead trees play a crucial role in sustaining biodiversity within forests. They provide the forest with nutrients, a habitat for forest animals, rivers, soil, along with many other benefits covered in this paper. To highlight all the importance’s of dead or decaying trees this report will be broken down to sections After defining exactly what constitutes as a dead trees, we will go in depth into the dead wood cycle. Following that will go into analyzing the benefits of dead trees that include and but not limited to[1]; Hold moisture for the soil throughout arid seasons. Provide a location for necessary bacteria to survive Provide a home for small mammal dens and bird nests; Improving the soil by accumulation of organic matter. Offer a seed bed for redeveloping trees. scavenging spot for several insectivorous animals such as woodpeckers; food, protection, shelter, cover, and suitable climate for thousands of tiny organisms Then role of dead wood in the ecosystem and finally we will conclude the report by stating important facts about the significant biodiversity found because of deadwood. Definition of dead trees and decaying trees Common sense would provide that dead or decaying trees are those trees that are no longer alive. However this is more of a definition of the different kinds of dead tress you could potentially encounter in a forest. We will analyze each kind and separate them from the others Coarse Woody Debris Coarse woody debrisis used to describe fallen deadtrees orthe leftovers of bulkybranches left either in the forest or in the rivers. There is a minimum size required for woody debris to be defined as coarse, which is around 20cm in diameter. This also includes dead or decaying stumps[2]. Coarse woody debris are caused by ordinary tree death,illness, andbugs, as well as disastrous events such aswildfires,tornados, hurricaneand floods[3]. Old forests still contain dead trees and woodland remnants are still where they had fallen. These are recycled to nourish fresh vegetation and establishes the perfect woodland in relations of reprocessing and the renewal of fallen trees. As a matter of fact almost 30% of all biomass contained in a forest are from dead trees[4]. Large Woody Debris Sticks, logs, and branches all are considered large woody debris. Wood that fall into streams and rivers are also believed to be large woody debris. This debris can affect how the water flows in and how strong or weak the channel is. This flow affects how much erosion goes on and thus affects how rivers and other water channels are shaped[5]. Large woody debris are important for all its effects on forest management as well as channel streams. The debris is one of the most important factors in the formation of pools and ponds[5]. As these pools and ponds are formed animals, such as salmon, frogs, and other small fishes. Large woody debris is an important source of biodiversity because if these ponds and or pools were not created a lot of these animals would be washed away. The frogs and other animals that nourish off these fish would lose a feeding ground. The measure of scrubbing and erosion is determined by the relation of the span of the wood, to the deepness of the watercourse, and how deep the piece is dug in[6]. Snags Snags could be defined as coarse woody debris, however they operate in a slightly different way and can be identified in different ways. Snags costs of either standing, dead, or dying trees. Whereas coarse woody debris is usually fallen debris, snags are still standing. Both can, however, refer to dead or decaying trees/debris. Snags are also often missing their tops or most, if not all, of their branches[7]. Dead wood cycling Dead wood cycling is the procedure of when the components of wood, enter the forest ecosystem through death, followed by decomposition and then reuse. Many components and functions of the forest are affected during the changes in trees. These changes are the most important physical features of forest.[8 ]Most forest ecosystems in general contain a large amounts of organic matter within the dead wood. It is reported that 17% of all ecosystem organic matter was found within coarse woody debris and snags at costal ecosystems[8]. The cycle begins with the death of the stem. Usually the death is slow, however in special cases such as lightning strikes, floods, hurricanes or other storms the death is immediate. The larger the tree the longer their period to die. Snags usually take a long time to be utilized by other living trees. A lot of factors contribute to this including, rooting, moisture, nutrients, slop of the ground, how the tree died and the species of trees. All of these factors also affect how long the snag, coarse woody debris, or large woody debris[9]. The utilization of dead snags differs dependent on provincial and geographical ecological conditions. Forests that are troubled by procedures other than lumber jacking, the trees ultimately become dead wood. However the trees that die and continue to stand upright end up becoming part of the snag component of the forest. More lush sites usually have superior snags. Snag thickness reduces and useful life increases with the snag size[9]. Coarse woody debris work differently. After the tree dies it enters the ecosystem either directly through a fall. This could be the death from a fall of living trees or through tree death and the eventual fall of upright dead branches. The biomass and ecologically sustainability of the coarse woody debris also depends on the species of trees. For example coniferous (cone bearing trees) ecosystems hold more bio mass than coniferous ecosystems (used up parts that proceed to fall off.) Biomass is coarse woody debris is also effected by how moist it is. The more moisture there is the more it is able to sustain other organism increasing biodiversity. There is more biomass existent on older trees that younger ones. This is usually due to the nutrients and the size of older trees[10]. Benefits There are a lot of benefits created but all forms of dead trees. Most of the benefits overlap however this report will separate some of the distinct benefits created by each individual type of dead tree. To make this part as thorough as possible, some benefits will also be separated to each respective function and cause. Coarse woody debris The benefits of coarse woody debris are huge. They are one the most important factors in sustaining biodiversity in the forest. Usually there is an accumulation of long-term organic matter, which is contributed by how well decayed the wood is. The size also adds to the accumulation of organic matter and that results in decayed wood that has high in carbon constituents. The soil and ability to carry moisture greatly improved by the carbon[11]. To ensure biodivesity, the protection of productive potential in forest soil should be maintaned. This would ensure a contiuous supply of organic materials that live off the moisture in the debris[11]. Fungus Root tip association There is a special relationship is between ectomycorrhizal activity ( a symbiotic relationship) and coarse woody debris. This fungi is key for the healthy growth of conifer trees and needs moisture to survive during dry periods. The moisture is provided during the state of decay of wood[11]. During the summer months, the moisture contents found in coarse woody debris was around 250% of the dry weight. All this moisture store was then used for dry spells throughout the year to ensure refugia and ectomycorrhizal fungi. The larger the piece, the more moisture would be stored. This does not completely replace the moisture and nutrition needs, but if there is enough wood, it would be a significant source of moisture[12]. Fixation of nitrogen in forests due to coarse woody material Forests growth, specifically in boreal forests, is limited to the amount of nitrogen available in the air and usually is limited in forests. The general theory behind the limit is the slow mineralization of organic soil nitrogen. However since nitrogen is such an important part of forest growth it is crucial to ensure that there is enough nitrogen in the air for the flora[13]. There are 4 sources of nitrogen in the forest[12]: Nitrogen fixing bacteria that reside in roots (also called associative nitrogen fixation) Nitrogen fixing bacteria that occur in soil and plants ( called non symbiotic nitrogen fixation) Nitrogen collected from lightning, dust, pollen, and other air pollutants. Nitrogen fixation from roots from certain species (red alder) The most efficient source is nitrogen fixation from species such as the red alder. Unfortunately, after many years of fire suppression, only some forests contain such species[14]. These forests then rely mostly on non-symbiotic sources of nitrogen, which occur from bacteria found on coarse woody debris. The debris allows bacteria to live due to the heavy moisture contained within the wood, and is an important contributor to nitrogen. There is also a relationship between fungus and nitrogen fixing algae. The algae are self-sustaining however the fungi provide a very firm home for the algae. This fungus survives during the dry sells due to the moisture found on the coarse woody debris 1 [1] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997. [2] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997. [3] Keddy, P.A. and C.G. Drummond. 1996. Ecological properties for the evaluation, management, and restoration of temperate deciduous forest ecosystems. Ecological Applications 6: [4] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997. [5] Curran, Janet H. Flow Resistance of Large Woody Debris in Headwater Streams of the Washington Cascades Abstracts with Programs Geological Society of America [5] [6] Curran, Janet H. Flow Resistance of Large Woody Debris in Headwater Streams of the Washington Cascades Abstracts with Programs Geological Society of America [7] Ferguson, H.L., Robinette, K., and K. Stenberg. 2001.Wildlife of Urban Habitats – Urban Parks, Golf Courses, Cemeteries, and Open Space.Pp. 334-335 in: Johnson, D.H. and T.A. O’Neil, managing directors, Wildlife-Habitat Relationships in Oregon and Washington. Oregon State University Press. [8 ]8 Lofroth, Eric (1998),The dead wood cycle, in Voller, J.; Harrison, S.,Conservation biology principles for forested landscapes, Vancouver, B.C.: UBC Press, pp.185–214 [8] [9] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997. [9] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997. [10] Lofroth, Eric (1998),The dead wood cycle, in Voller, J.; Harrison, S.,Conservation biology principles for forested landscapes, Vancouver, B.C.: UBC Press, pp.185–214 [11] [11] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997 [11] [12] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997 [13] Roger T. Koide,Christopher Fernandez,Glenna Malcolm,Determining place and process: functional traits of ectomycorrhizal fungi that affect both community structure and ecosystem function,New Phytologist,2014,201,2 [12] [14] Stevens, Victoria. 1997. The ecological role of coarse woody debris: an overview of the Ecological importance of CWD in B.C. forests. Res. Br., B.C. Min. For., Victoria, B.C. Work. Pap. 30/1997

Top Glove Corporation Berhad Marketing Essay

Top Glove Corporation Berhad Marketing Essay Top Glove was established in 1991 as a small factory with three production lines, but it has since grown exponentially to become the largest rubber glove manufacturer in the world (Top Glove, 2013). It was listed on Bursa Saham Kuala Lumpur on 27th march, 2001 and promoted to Main Market of KLSE in 16th may 2002. The company have shareholder funds worth RM1.28b with annual turnover of RM2.31 billion at financial year ended on 31st August 2012. The companys current headquarters is located in Malaysia at Jalan Meru Klang, Selangor. The company currently have sales office in China, Thailand, USA, and Germany. In order to capture more global market share, the company has taken a rapid expansion of its capacity. The companys manufacturing facilities which are located at Malaysia, Thailand, and China grew to 24 from only 5 when it was listed in BSKL on 2001. Top Glove Corporation Berhad wholly-owned the subsidiary of Top Glove in Thailand and China. The company represents 26 percent of the market share worldwide (Tan Sri Dato Sri Lim, 2008). Currently, the company exports to its 1,800 customers in more than 185 countries around the world (Top Glove, 2013). The companys products are exported and available in most countries in North America, Latin America, Europe, Middle East and Asia region (Tan Sri Dato Sri Lim, 2011). The vision of Top Glove is to strive to be the worlds leading manufacturer with excellent quality glove products that enrich and protect human lives while the mission statements is to be world class glove manufacturer providing top quality product with excellent services through continuous improvement and innovation. The company offers 13 types of rubber gloves to the public such as latex examination gloves, nitrile examination gloves, vinyl examination gloves, surgical glove, clean disposable gloves, general purpose glove and others. Top glove have the capabilities to produce total production capabilities of 40.3 billion pair of glove annually. This because the company has 24 factories and 462 manufacturing line that can produce vast amount of glove. Indonesia is a tropical country located near Top Glove home country, Malaysia. Tropical weather in Indonesia allows for fertile growth of rubber trees that are used in production of latex. One of the agricultural industries in Indonesia is rubber industry (CIA, 2012). The large and fertile soil is one of the geographic advantages of the country from Top Gloves view. It enables large supplies of latex to facilitate the production of gloves to processing and manufacturing plants of Top Glove. Indonesia is a country that posses one of the lowest labour cost in the world. Indonesia currently has 248.6 million residents which is the 4th most populated country in the world (CIA, 2012). Cheap labour cost coupled with large supply of raw material makes it a suitable location for Top Glove to expand into. This factor will save the cost of production thus enable the company to sell their product at cheaper price, so that they can compete better in global market. Indonesia also experienced active reform in business regulation in recent years and is among the top 50 economies improving the most and the top 5 within the East Asia and Pacific Region (The World Bank and International Corporation, 2012). 14% of its GDP is consists of agricultural sector (CIA, 2012). The inflation rate also improved from 5.4% in 2011 to 4.5% in 2012 (CIA, 2012). According to Dean (2001), doing business and investment in most parts of Indonesia is relatively safe and profitable. Thus, the stable economic and political environmental encouraged Top Glove to expands to the country. 2.0 Analysis There are several reasons that attract Top Gloves Corporation to explore into Indonesia market. However, entering a foreign may not only brings gains but also shortcomings. Hence by analyzing the respective country, we able to understand is it significant for Top Gloves Corporation to invest or to enter Indonesia market. According to Managing Director of Top Gloves Corporation KM Lee, he stated that the rise in healthcare standards tied with the increase in the global population had increases the demand of medical gloves (Top Gloves, 2013). Meanwhile, Chairman Tan Sri Lim Wee Chai indicated that the rise in the labor cost with the introduction of the minimum wage policy had forces the group to increase its glove prices by 3-5 per cent, depending on the type of product. With the rise on demand of medical gloves, thus, Top Gloves Corporation tends to expand their production line (Top Gloves, 2013). Besides, the increase of labor cost due to minimum cost forcing the corporation to look after a lower-cost country, as the labor cost will be lower. From the literature findings, John Tanner (1996) found that Indonesia is low cost skilled labor that benefits to Top Gloves Corporation. Furthermore, Indonesia is a country that rich with natural resources that match the Top Gloves nature of business that is the rubber (Doing Business, 2012). Thus, expanding a plant into Indonesia market may lead the corporation to gain more profit, as the production line can be more effective and efficient. Apart from that, Indonesia was a main attraction for Top Gloves Corporation because the country of Indonesia able to offer a lower production cost as the labor cost resources is lower in price. According to Sari Shaviriyani (2006), a statistic shows that Indonesias population is the world fourth largest. The workforces over the country are huge and young enable the labor cost to be lower as the workforce supply is higher than the demand forcing the wages to be lower down. More to the point, the workforces are young and energetic allowing Top Gloves production line to produce more effectively. In addition, Indonesias government does encourage more foreign investment by establishing certain departments and supportive bodies in order to speed up the investment licensing procedures (Sari Shaviriyani, 2006). Besides, some incentives are also provided to foreign investors, including tax incentives that enable Top Gloves Corporation to increase their companys profit by paying fewer taxes (Sari Shaviriyani, 2006). However, this was theoretically to benefit the public interest, as the increase in competition in these open sectors will force the companies to operate efficiently and cut prices to win market share (Sari Shaviriyani, 2006). In that sense, it will creates a win-win solution for the country itself and the foreign company as the economy of Indonesia able to boom and the citizen of Indonesia able to enjoy the goods at lower prices meanwhile the operation can be carry on at a lower price. However, every pro comes with a con as Indonesia offers a lot of gains to attract foreign company to invest into Indonesia but there is still a bit of shortcoming (Sari Shaviriyani, 2006). Top Gloves Corporation had to suffer high initial investment, as the country of Indonesia had no technological deepening of manufacturing sector production and exports creating a mess for Top Gloves Corporation to take initiative to invest. Furthermore, home country of Indonesia drives to pick-up all the skills and technique from Top Gloves Corporation that makes them a future threat. Additionally, lack of highly educated people can also be a shortcoming of Top Gloves Corporation as the company focuses more on hiring highly educated people. This reason is because the operation of the machine maybe too technical and may need a knowledgeable people to ensure everything operates in effective and efficient way. Lastly, ecology can be also another shortcoming for the Top Gloves as the climate of Indonesia changes rapidly that may affect the fertile of the plantation causing a shortage in the resources. Some of the global climate changes that might affect the plantation of Indonesia such as rising sea levels, rising air temperatures, changes in rainfall period, and extreme climate change. Similarly, the influence of a combination of raising temperature in regions, changes in the level of precipitation and the intensity of drought/flood (Sari Shaviriyani, 2006). Although, climate changes may sound serious but open burning on the forest as the tradition of Indonesia in order to maintain the plantation to be fertile would be more devastating as it will bring down the goodwill of Top Gloves Corporation (Dyna Rochmyaningsih, 2012). 3.0 Recommendation The current strategies used by Top Glove are exporting and wholly owned subsidiary. Top Gloves had done successfully with both of the strategy, however, they are continuing in seeking the new way to expand to more and more country. We recommended Top gloves to expand into worldwide, which is acquisition strategy. One of the successful companies who using acquisition strategy is Showa Co. who acquired all of Tillotsons Best Glove operations and subsidiaries, which are helping to create a global leader position in the glove manufacturing (Showa Glove, 2009). Acquisition of the company in the same industry will improve the company strength in production, reaching customer, and even the operation through synergy strategy such as the expertise and machinery (Showa Glove, 2009). The advantages of acquisition brings to the Top Gloves is reduced the cost. Top Gloves are able to generate the raw material needed to process the gloves like palm kernel shell and latex from Indonesia Besides, the labour cost in Indonesia is much cheaper compared with Malaysians labour cost. We suggest that Top Gloves should maintain their current expansion strategy which is exporting and building the manufacture in foreign country, at the same time, adopt the acquisition to take over the related company in foreign markets. Once it is confirmed that the market possesses a huge potential for gloves market, Top Gloves may set up a manufacture plant in Indonesia and implement backward integration by taking over the related company such as supplier for palm kernel shell firms. Top Glove should be aware of the policy changes. Policy changes exist due to unstable condition in term of political pressure, economic trend, social unrest and restriction of the ownership of nondomestic company (Wild, J. J., Wild, K. L., Han, J. C. Y., 2010). According to Boediono (2005), to achieve long term business profit in a dynamic changing country like Indonesia, it is important to maintain awareness between economies and political issues. A strong professional team must be developed to maintain high policy effectiveness. Hence, to managing threats of policy changes, Top Glove can gather more foreign information in Indonesia through recruit foreign proficient consultant who understands the foreign culture well. Hiring local managerial talent is the best ways in foreseen and helps in explore business opportunity, it may facilitating the procedures in getting approval and application of local operation and result in attracting more local people join to the new established company. Besides, government will make change on economic policy and legal rules in order to forcing the business to update the way they do the business (External Environment Theory, 2013). Thus, Top Glove must managing political-risk services and issues carefully which is incurring news publication, employment issues, banks association and social media network. The company can rely on lobbying to help in administration of political matter and business operation, associate with public and bringing positive impact to social. Buy this way, Top Glove can reduce the risk in global business extension and minimize the possibility of legal fault. Top Glove should create own brands in the long term as it does not have own brand gloves. By creating its own blend of gloves helps Top glove to build brand images and secure customer loyalty by having products that carry its own brand name. The benefit of creating a own brand name would also include create brand recognition, an existing firm that has strong brand recognition will repel the new entrants and if the brand existing product is being perceived as unique would result in competitor need to spend more cash to promote and educate its customer about their product and directly increase the cost of taking over the market thus make the market unfavorable for new entrants (CIMB, 2007). Due to gigantic size of Top Glove Company, exponential growth and expansion could go against Top Gloves favor and makes it difficult to control and keep an eye on its foreign plants. Top Glove need to create a more centralized decision making environment which its foreign plants receive orders from its mother headquarters and enforce strict controls on the foreign plants to ensure illegal activities which is demonstrated by illegal labor issue once happened to top glove manufacturing plant at Klang that whooped to RM 11.4million would not happen in the future (ANIS, 2006). Top Glove should develop more unique technology to increase barrier of entry. currently Top Gloves latex manufacturing sector known to have a low entry barrier which is only from around 1 million to 1.5 million to open a new production line. It is considered low barrier for competitor manufacturer to enter the industry. New players only need to keep on producing to enjoy the share of wealth from the market due to economic of scale. Aggressive expansion by big players pose a serious threat to Top Glove as they need to come out with something unique in order to distinguish themselves from the competitors. For example top glove can develop proprietary product technology, technology is an intangible asset that resembles a barrier to entry, if an existing product is protected by a patent, it would not be possible for the new entrant to use the same technology to create the product without the permission from the patent owner (TomSpencer, 2010). Top-Glove needs to protect their intellectual property right from violation in Indonesia. Of Protection of intellectual property rights (IPR), Indonesia is hindered by inadequate enforcement of the relevant rules and regulations. Problem in intellectual property rights protection raised by industry include rampant audio, software, and video disk piracies (with a piracy rate estimated at 87 percent); the high percentage of piracy will affect the revenue of Top-Glove in Indonesias market. So a strong professional team must be created to strengthen and find ways to protect the intellectual property in Indonesia to create a high competitiveness or more values company in the Indonesia. Top Glove Company should be vigilant and creative in building strategies to protect their products from infringement. As an example, a company might first identify the counterfeiters of its product. They then proceed to negotiate and try to develop them as legal licensees of it products. Several general principles are important for effective management of intellectual property rights in Indonesia. First, it is important to have an overall strategy to protect your company IP. Second, company IP is protected differently in Indonesia than in the other country. Third, right must be registered and enforced in Indonesia under their local laws. Registration of patents and trademark is on a first-in-time, first-in-right-basis, so Top Glove should apply for trademark and patent protection even before selling their products or services in the Indonesia market. It is the responsibility of rights holder to register, protect, and enforce their right. Company may wish to seek advice from local attorneys or IP consultants who are experts in Indonesia law. It is important of strengthen and protect the intellectual property before entering a new entry market. It will bring the company a lot of economic benefit for their business and prevents other parties from using and taking the be nefit of the result of their creative and innovative mind without their concern (Purba, 2001 Sommeng, 2002). 4.0 Conclusion Top Gloves is currently facing some problems which are the increase of labor cost, high initial investment, lack of educated people and ecology. Glove prices will increase by 3-5 percent result of the increase in the labor cost according to the categories of the product. Initially, Top Glove also need to invest heavily when first expand the market into Indonesia. In addition, lack of skills and technique workers in Indonesia will slow down the operation in producing the product. On top of that, plantation is also another issue result of the changes of climate. Throughout the analysis, we found out that Top Gloves using the wholly owned subsidiary and exporting as its expansion strategy. In order to compete, Top Glove needs to use exporting strategies because the local market is not big enough. Top Glove had owned the market of rubber besides from the competitors in other countries. Besides that, in our assignment, we also had recommended some expansion strategies which will work out on Top Glove Company in Indonesia. There is little aspect which Top Glove had to concern when they need to enter into new market which is political aspect, the countrys economy perspective, IP protection and so on. All these aspect will directly influence the brand image of Top Glove and also ROI to the company. Foreign country expansion and exporting strategy will help the company to reduce the risk. If there is a problem in a country, the company still can survive because they have wholly owned subsidiaries in other countries. So in overall, we think that the company should enter Indonesia market. The benefit bought by the expansion outweighs the risk to the company.

The Anatomy and Physiology of Lipids Essay -- Anatomy Physiology Lipid

The Anatomy and Physiology of Lipids Abstract When you get up each morning and look outside your window looking out at the beautiful plants and adorable little animals, have you ever wondered what makes all living things? Lipids are what help create all the living things we see everyday. Lipids are found in all membranes, mainly plasma membranes, meaning animals and plants contain lipids. In this paper I will display and explain the formation of micelles and bi-layers from lipid amphiphilicity. A variety of books were used to study different types of lipids; the three major components, glycerophospholipids, sphingolipids, and sterols, and their affects in the cellular and multicultural systems. 3 Lipids are structural components found in living cells that are either soluble in organic solvents or insoluble in water.1 These lipid membranes are demonstrated in Singer and Nicolson’s 1972 fluid mosaic model. Lipids are commonly recognized as fats, oils, wax, etc. There are three major different types of lipids that exist: glycerophospholipids, sphingolipids, and sterols.2 Within each type there are a variety of subtypes. Glycerophospholipids are commonly referred to as plain phospholipids. Within itself it contains three components. First it is constructed with a phosphorylated head group, then a three carbon glycerol backbone, and finally a two hydrocarbon fatty acid chains. The phosphorylated head group is attached to one of the glycerol hydroxyls with addition to the two hydrocarbon fatty acid chains bonded to the other two glycerol hydroxyls.3 The purpose for glycerophospholipids is to construct and or maintain the cell membrane. In a microscopic view of the cell membrane we can observe that the glyceropho... ... Guardiola, Francesc, ed. Cholesterol and Phytosterol Oxidation Products : Analysis, Occurrence, and Biological Effects. New York: AOCS P, 2002. Hooper, Nigel, and David Hames. Instant Notes in Biochemistry. New York: Taylor & Francis Group, 2005. Kreuzer, F. and J.F.G. Slegers. Biomembranes Vol. 3 : Passive Permeability of Cell Membranes. New York; Plenum Press, 1972. "Lipid bilayer." Wikipedia. 24 July 2008 . "Micelle." Wikipedia. 26 July 2008 . Mukherjee, Kumar D. CRC Handbook of Chromotography Vol. 3 : Analysis of Lipidsseries. New York: CRC P, 1993. Perkins, Edward G. Analyses if Fats, Oils and Lipoproteins. Illinois: American Oil Chemists’ Society, 1991. Vance, Deenis E, and Jean E. Vance. Biochemistry of Lipids, Lipoproteins and Membranes. Amesterdam: Elsevier, 1991.

Media Use of Stereotypes Essay -- Media Stereotypes Stereotyping

Media Use of Stereotypes We live in a world of technological innovation where mass media is a major part of us today. People make assumptions on what they hear. They do not try to analyze the situation to see who is right and who is wrong, and mass media is the main source of manipulating one's mind. The concept of propaganda has changed over time. Propagandists create ideas stereotypically through the use of propaganda and use media to promote it and target people's minds to have influence on their views towards a certain group of people. These ideas create negative or positive images in the intended audience's minds. However, it is notable that the information is only the one that is exemplified through media and therefore, can be wrong or changed than what reality is. Different stereotypes work well in propaganda with the help of propaganda tactics through the use of political campaigns and commercial advertising exposed by mass media. Many critics define propaganda differently; however, there is a general agreement that propaganda is concerned with influencing opinions (Cole, 1998). The word propaganda has many other synonyms such as big lie, persuasion, brainwashing, disinformation, etc. Propaganda is not a realistic portrayal of an issue; rather it is something that is changed to manipulate the intended public. Propaganda is the aim to change people's views about an issue and the way these aims are intended on the targeted audience is the way propaganda is presented, especially through mass media. Evidently, people strongly tend to select the media, which carry contents with which they already agree (Jackall, 1995). Media tends to produce what they know people will like to hear. On the other hand, people make ce... ...hat how much of the information they consume reflects reality and therefore, propagandists benefit by creating stereotypical views, which work well in portraying propaganda. WORK CITED "Definitions of Propaganda." Ed. Robert Cole. The Encyclopedia of Propaganda. 3 vols. New York: Sharpe Reference , 1998. "Do The Math." FIRST For Women On The Go 19 Apr. 2004: n. pag. Johnston, Carla B. Screened Out - How The Media Control Us & What We Can Do About It. Armonk: M. E. Sharpe, Inc, 2000. 23-24. LaRose, Robert, and Joseph Straubhaar. Media Now - Understanding Media, Culture and Technology. 4th ed. Belmont: Wadsworth Thomson Learning, 2004. 379. Propaganda. Ed. Robert Jackall. New York: New York UP, 1995. 89. Ryan, John, and William M. Wentworth. Media & Society - The Production of Culture in the Mass Media. Needham Heights: Allyn & Bacon, 1999. 52.

A Proposal to Research the Liquid Remains After Resomation Essay

Resomation is an alternative to cremation that helps the funeral industry and cuts down mercury emissions. The new technique of disposing a corpse is still not welcomed into potential clients mind frame do to the lack of information on the left over liquid once resomation is completed. I propose more research to be done on the liquid left behind and that the data collected to be shared with the general public. The research will be conducted within two years and six months with the result being a press release of our findings. I am asking for 1,388,800 dollars to fund this research and two years and six months to complete the project. With our findings clientele will be more aware of resomation and the components of the liquid that remains after completion. Introduction Cremation accounts for 34.34 percent of all corpse disposal in the United States in 2006 and is expected to rise to 58.85 percent by 2025 (CANA, 2008). Unfortunately, in the process of cremation, there are considerable amounts of mercury emissions into the atmosphere. Approximately 320 pounds of mercury is released by U.S. crematoriums each year (Reindl, 2008). Because of the high levels of mercury dispersed by U.S. crematoriums it is necessary for more research to be done on resomation as an alternative to cremation. This document is proposing more research to be done on resomation’s environmental aspects after the resomation process. This proposal will include the following information. The background on cremation, mercury and resomation will be covered, followed by my qualifications and project description. Background Since the 1870’s cremation has been a means of disposing a human body in the United States. However, cremation only accounted for 5 percent of all dispositions until 1972 when the market started to gain popularity (Davis and Mates, Page 102). As stated in the introduction, in 2006 cremation accounted for 34.34 percent of all dispositions and is expected to increase to 58.85 percent by 2025 (CANA, 2008). With the interest in cremation growing, so is the concern of mercury emissions due to the dental fillings of the deceased during cremation. The dental work has been accounting for approximately 320 pounds of mercury into the atmosphere. The amount of mercury emitted is estimated to rise even higher as more families are choosing cremation (Reindle, 2008). There are many questions regarding how to handle the mercury situation respectfully, safely and environmentally. Resomation is a new technique being used in 6 states in the U.S.(ABC News, 2011). The new process is beneficial to the funeral industry because of its fuel efficiency (Resomation LTD). This new technique can help the funeral industry make more profit along with reducing mercury emissions, that is if potential consumers choose resomation. Resomation still sets potential consumers ill at ease. The potential clientele are still hesitant to use the new method of disposition because of the liquids leftover after the process is finished (NYTimes). Some fear that the liquids are harmful for the environment because there have been few studies on the topic. The problem is potential clientele are reluctant to use resomation for fear that the liquid could be detrimental to the environment and to themselves (TIME). Research needs to be done so that there is more information for the general public about resomation. With this information available potential consumers will choose resomation over cremation. Qualifications I am a junior in the College of Public Health and Human Sciences at Oregon state University, majoring in Human Development and Family Sciences with a minor in Biology. I have taken several classes related to chemical compounds, environmental studies and the human body. These courses will aid me in gathering research along with other scientists on my team. Leadership and organization are traits I posses and have shown in my previous work experiences. In my experience as a funeral directors assistant I was able to converse with families about the reasons they decided to not choose resomation. From my conversations with them I found that the overall concern was due to the liquefying process. Because of this experience in my life I feel like I can understand the concern of the general public. Project Description The purpose of this proposal is to conduct research revolving around the remaining liquid after the resomation process is completed. The results found in the research will give us information on whether the remaining liquid is environmentally safe or unsafe. Objectives In our research I will achieve the following goals: * Determine the exact chemical makeup of the remaining liquid left after resomation has taken place. * Determine if the liquid is environmentally safe. * Complete a press release on the findings. Methodology My plan for achieving the goals discussed in the previous section is by testing the liquid of donated human corpses after resomation has taken place. We plan on using 150 donated corpses to conduct the research study. Once the bodies have been resomated we will collect five samples of the liquid remains to be tested later on in the study. Testing the liquid will be done by using mass spectrometry and nuclear magnetic resonance. Mass spectrometry is a technique used for separating and identifying molecules based on mass. This technique will help determine the molecules in the liquid and will be able to identify if any of the deceased DNA is present (Genetics, 2003). Nuclear magnetic resonance is used to determine the structure of new natural and synthetic compounds, the purity of send compounds and its chemical reaction with the other compounds in the solution (Medical Discoveries, 1997). These two tools are able to determine chemical structures so that an accurate description of the liquids makeup can be found. With these instruments at hand we can determine the chemical compounds of the liquid down to its basic chemical elements. Once we have the chemical make-up of the liquid, we will begin to start looking at their reactions to the environment and if it is harmful. When it is determined that the material contained in the liquid is harmful or not harmful, we will begin work on a journal article that states our findings. After the journal article is finished we will create a press release so that our findings can be made known to the media. To respect the families of those who donated their bodies, we wish to return the ashes to them. This will not be a great cost to the project for it is just sending the remains to their family’s homes. Evaluation Tracking the experiments progress will be done by having the scientists and graduate students participating in the study keep journals of their progress each day. This way of tracking will help determine if we are moving at a slower or faster pace than what we are scheduled. Check points throughout the study will also be a way to evaluate our progress. An example of a check point would be to have all the samples of the remaining liquid collected by October of 2012. These check points will help the study stay on track and also give us small goals to achieve throughout the process. Determining if the project is successful or unsuccessful relies on if we can determine the chemicals present in the liquid. The success is not necessarily determined by if the liquids are environmentally safe. Whether our findings say it safe or unsafe we will be learning more about resomation which is a success because little is known about the process. Schedule The set schedule for the entire project is two years and six months, starting January of 2012. I will need seven months to find a location for the project to take place and for the equipment to be installed. Also within those seven months I intend to employ six graduate students and three scientists to work alongside me. After the completion of the seven months we will begin on the process of disposing of the donated bodies and taking samples of the remaining liquid. The course of disposing of the 150 human bodies will be given three months for completion, October of 2012. After all the samples are collected we will begin on using mass spectrometry and nuclear magnetic resonance to determine the chemical compounds of the liquid. This part of the study must be completed by March of 2013. Once the data is collect from the samples we will need two months to determine if the compounds are environmentally friendly, May 2013. By the June of 2013 we will begin work on a journal article and have it completed by July of 2014. After the article is finished we will have a press release on our findings. The press release should be completed by August of 2014 and sent into the public. Budget The budget for this project is broken down as follows. * 400,000 dollars for a resomation chamber (Resomation Ltd.) * 68,800 dollars for a mass spectrometer (Labx) * 20,000 dollars for a nuclear magnetic resonance spectrometer (Labx) * 800,000 dollars for employment of workers * 150,000 dollars for facility coverage for two years and six months * 100,000 for lab equipment I need 1,388,800 dollars to complete this project. I will need 538,800 dollars immediately to begin purchasing the equipment and securing a location. The rest of the 850,000 can be given in increments throughout the course of the project. Conclusion More research needs to be done on resomation so that more information is available to potential clientele. With this research I plan to determine the exact chemical makeup of the remaining liquid left after resomation has taken place and its environmental risks. After the project is complete, a press release will be created to inform the general public of our findings. With this association’s involvement in our research we can increase the use of resomation by the potential clientele. Resomation will financially benefit the funeral industry overtime more so than cremation (Rindle, 2008). The process of resomation is more cost effective for the funeral industry than cremation because it uses fewer resources, such as fuel. Not only does resomation help this association, but it also helps cut down on mercury emissions caused by cremation. With your financing of my project, potential clientele will begin to choose resomation over cremation. This new process will be benefitting both the National Funeral Directors Association and the environment. Works Cited â€Å"Aquamation, a Form of Cremation: Better for the Environment? – TIME.† Breaking News, Analysis, Politics, Blogs, News Photos, Video, Tech Reviews – TIME.com. Web. 02 Dec. 2011. . â€Å"About CANA.† Cremation Association of North America (CANA). Cremation Association of North America, 2000. Web. 07 Nov. 2011. . Davies, Douglas James., and Lewis H. Mates. â€Å"CANA.† Encyclopedia of Cremation. Aldershot, England: Ashgate, 2005. Print. Klotz, Irene. â€Å"‘Resomation’ Green Alternative to Cremation or Burial After Funeral, to Be Offered in Florida – ABC News.† ABCNews.com: Daily News, Breaking News and Video Broadcasts – ABC News. Web. 02 Dec. 2011. . Konigsberg, Ruth Davis. â€Å"Resomation – NYTimes.com.† The New York Times – Breaking News, World News & Multimedia. 13 Dec. 2009. Web. 02 Dec. 2011. . â€Å"NMR Systems, New and Used NMR Spectrometers For Sale.† LabX – New and Used Laboratory Equipment For Sale, Auctions, Wanted. Web. 02 Dec. 2011. . Reindl, John. Summary of References on Mercury Emissions from Crematoria. Tech. 2008. Web. 7 Nov. 2011. . Robinson, Richard. â€Å"Mass Spectrometry.† Genetics. 2003. Encyclopedia.com. 2 Dec. 2011 . â€Å"The Resomation Process.† Resomation Home. Web. 07 Nov. 2011. . â€Å"X-ray Crystallography.† Medical Discoveries. 1997. Encyclopedia.com. 2 Dec. 2011 . Bibliography â€Å"About CANA.† Cremation Association of North America (CANA). Cremation Association of North America, 2000. Web. 07 Nov. 2011. . â€Å"Age Data.† Census Bureau Home Page. 2010. Web. 07 Nov. 2011. . â€Å"Ashes to Ashes: Comparative Law regarding Survivors’ Disputes concerning Cremation and Cremated Remains.† Oregon State University Libraries. Web. 07 Nov. 2011. . â€Å"Aquamation, a Form of Cremation: Better for the Environment? – TIME.† Breaking News, Analysis, Politics, Blogs, News Photos, Video, Tech Reviews – TIME.com. Web. 02 Dec. 2011. . Davies, Douglas James., and Lewis H. Mates. â€Å"CANA.† Encyclopedia of Cremation. Aldershot, England: Ashgate, 2005. Print. â€Å"Exit Strategies; Green Funerals.† The Economist (US) 18 Sept. 2010. Print. Klotz, Irene. â€Å"‘Resomation’ Green Alternative to Cremation or Burial After Funeral, to Be Offered in Florida – ABC News.† ABCNews.com: Daily N ews, Breaking News and Video Broadcasts – ABC News. Web. 02 Dec. 2011. .